PODCAST 036

Community Impact with the YMCA: A Conversation with Jenna Kingsley

SUMMARY

This episode of ‘Behind the Brand’ features Jenna Kingsley, the Fund Development Director at the St. Cloud Area YMCA. Jenna shares her journey from her first job in high school to her current role, emphasizing the YMCA’s expansive community programs beyond just fitness and recreation. The discussion highlights the YMCA Promenade, an annual fundraising event, detailing its creative planning, sponsorship, and community impact. The hosts from Moxie Creative, who actively participate in organizing and marketing the event, also share insights into the event’s success and their personal experiences. This episode sheds light on the vital role of community involvement and creative efforts in fostering a supportive and connected community environment.

CHAPTERS

00:00 Introduction to the YMCA
00:09 Meet Jenna Kingsley
01:56 Jenna’s Journey with the YMCA
04:19 The YMCA’s Community Impact
07:10 Fundraising and Events at the YMCA
08:21 Behind the Scenes of the YMCA Promenade
15:24 Themed Events and Community Engagement
18:09 Social Media and Event Photography
19:04 Planning the Event Theme and Decor
20:27 Integrating Graphics and Decor
25:35 Volunteer Contributions and Event Setup
28:02 Event Day and Reflections
32:05 Sponsorship and Community Impact

TAKEAWAYS

The YMCA is much more than a gym—it’s a nonprofit focused on community, connection, and growth.
Jenna Kingsley, Fund Development Director, uses storytelling to share the Y’s impact and drive fundraising.
Financial assistance makes Y programs accessible for all, offering 20–60% discounts to local families.
Programs include parenting classes, supervised visitations, CPR training, lifeguard certification, and youth activities.
The Y emphasizes inclusion through affordable events and programs that bring families together.
Community races like the $5 5Ks and the Thanksgiving “Wishbone Run” draw huge crowds each year.
The annual Promenade event blends fundraising and fun while highlighting the Y’s mission.
Moxie Creative partners with the Y to design event branding, marketing, and decor that tell the Y’s story.
Dedicated volunteers, sponsors, and staff keep the Promenade running smoothly each year.
Supporting the Y strengthens local families, builds leadership, and creates lasting community impact.

PODCAST 036

Community Impact with the YMCA: A Conversation with Jenna Kingsley

IT STARTS WITH A FRIENDLY CONVERSATION

Let's Create Something Extraordinary

PODCAST 036

Community Impact with the YMCA: A Conversation with Jenna Kingsley

IT STARTS WITH A FRIENDLY CONVERSATION

Let's Create Something Extraordinary

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