INDUSTRY

Tourism & Hospitality

Tourism & Hospitality Marketing

Give people a reason to visit. Give them a reason to come back.

Why would a family pick your town for the weekend instead of the one down the highway? Why would a planner book your venue over the one an hour away?

People choose where to go based on how a place makes them feel. We help you show that feeling clearly, from your brand and website to video, campaigns, and everything visitors see along the way.

Destination Marketing in Action: Visit St. Cloud

Visit St. Cloud serves three very different audiences: leisure travelers, sports and tournament organizers, and meeting planners. Its brand and website needed to speak to all three without feeling like three separate organizations.

We refreshed the brand with distinct identities for its three pillars (Visit, Play, and Meet) that still clearly belong together. Then we rebuilt the website around how each audience searches and plans, and created the “Build Your Lore” summer campaign with a hero video, social reels, and promotional materials.

Year-over-year increase in active website users

Increase in new users

Video views in the campaign’s first month

“Moxie Creative recently completed a full overhaul of our website and a refresh of our brand logo, and we couldn’t be happier with the results. From the start, their team truly listened to our vision for the region. The new website is fast, user-friendly, and perfectly captures the energy of our community. If you are looking for a creative partner that is both strategic and incredibly talented, we highly recommend Moxie Creative!”

Rachel T. | Executive Director | Visit St. Cloud

Venue Launch in Action Destination: Woodbury

The City of Woodbury needed to fill its newly renovated Central Park event space before it had even reopened, and before it had a website.

We built seven landing pages, each for a specific audience or event type, and reached corporate planners, nonprofits, wedding couples, and community groups through email, social media, and digital advertising.

In four months, the campaign generated

Impressions and 12,700+ clicks

Inquiries and 68 scheduled tours

Full-space events booked, plus hundreds of partial-space bookings

Instead of opening and starting from scratch, Central Park opened with interest already building.

Marketing for Attractions and Entertainment

Whether people are buying a ticket, a tee time, or a seat at a show, your marketing has to sell the experience before they arrive. From theatre seasons to live performances, we create the branding, websites, promotions, and printed programs that help audiences find the experience and come back for the next one.

Paramount Theatre

Website / SEO

Three Tees Golf & Social

Brand identity, website, photography, billboard and menus

Milk ’n Honey Ciders

A multimedia campaign promoting its Summer Music Series, including social media, email, billboards, and paid media

Folsom Prison Experience

Branding, website, and show programs

Smilin’ D Arena & Events

Brand identity, event flyers, and an event registration website for a family-owned western events arena

Marketing for Hospitality

Restaurants and gathering places depend on locals and visitors choosing them again and again. We help hospitality businesses build brands, websites, and social campaigns that bring people in and keep them coming back.

House of Pizza

Award-winning photography, website, billboards, and menus

Three Tees Golf & Social

Brand identity, website, photography, billboard and menus

Milk ’n Honey Ciders Taproom

An award-winning social media strategy

Pizza Barn of Princeton

a paid and organic social campaign for Campfire Pizza Kits, aimed at summer travelers heading to cabins and campsites, that reached more than 100,000 people and drove more than 7,000 clicks to the restaurant’s website

Spend on What Matters Now

Tourism budgets are often seasonal, grant-funded, or tied to a board’s approval. We help you decide which investments will do the most right now.

For a new venue, that might mean a brand, a website, and a launch campaign that books events before opening day. For a destination, it might mean a website that serves each audience well, with seasonal campaigns and video added over time. You get clear priorities, a defined scope, and costs you can plan around.

Why Tourism & Hospitality Organizations Choose Moxie Creative

We Market the Experience, Not Just the Place

Our photography, video, and writing help visitors picture themselves there.

Websites Built Around How Visitors Plan

We organize websites around how each audience searches and decides, whether they’re planning a weekend trip, a tournament, or a corporate event.

Campaigns With Results You Can Measure

Every campaign is tracked from impressions to inquiries and bookings, so you can show your board and partners what your marketing delivered.

One Team From Strategy Through Launch

Branding, websites, video, photography, campaigns, and print all come from one team, so your destination looks and sounds consistent everywhere.

Award-Winning Work

Our team earned 60 American Advertising Awards over the past three years, including Best of Show.

Frequently Asked Questions About Destination Marketing

What does a tourism marketing agency do?

A tourism marketing agency helps destinations, attractions, and hospitality businesses attract visitors and bookings. At Moxie Creative, that includes branding, websites, video, photography, digital advertising, social media, email, and seasonal campaigns.

Do you work with Destination Marketing Organizations (DMOs)?

Yes. Our work includes a brand refresh, website rebuild, and summer campaign for Visit St. Cloud, and a venue launch campaign for Destination: Woodbury.

Can you help market a new event venue?

Yes. For Destination: Woodbury, we built a campaign that generated 400 inquiries and booked 15 full-space events around Central Park’s reopening.

Do you work with attractions and entertainment venues?

Yes. We create branding, websites, promotions, and programs for theatres, golf and entertainment venues, music series, and live shows, including the Paramount Theatre, Three Tees Golf & Social, and the Folsom Prison Experience.

Do you work with restaurants and hospitality businesses?

Yes. We help restaurants and gathering places like House of Pizza, Pizza Barn of Princeton, and Three Tees Golf & Social build brands and campaigns that bring in both locals and visitors.

Do you build tourism and hospitality websites?

Yes. We design websites around how each audience plans, so visitors, planners, and organizers can quickly find what they need and take the next step.

What does tourism marketing cost?

A focused branding project can start at $5,000. Broader projects may include destination positioning, a website, photography, visitor guides, or a seasonal campaign. Ongoing marketing is scoped around your goals, audiences, and the support you need throughout the year. We’ll recommend priorities and provide a clear scope and cost before work begins.

Do you work outside Minnesota?

Yes. Moxie Creative is based in St. Cloud, Minnesota, and works with destinations and hospitality businesses throughout the Midwest and across the country.

Let’s Talk About Your Next Move

Opening a dispensary? Launching a product? Working to earn more shelf space?

Start With a Conversation

Tell us about your products or store, your customers, and what you want to accomplish.

Get a Clear Plan

We recommend what to do now, what can wait, and what it will cost.

Launch and Grow

We design, build, and launch, then support your marketing as you add products, expand distribution, or open new locations.

INDUSTRY