Case Study - Digital Campaign
Fresh Coat Painting
Fresh Coat: Painting Done Right
Since 2004, Fresh Coat Painters has been serving home and business owners with outstanding painting services at affordable rates.
CLIENT INDUSTRY
- Home Improvement
OUR ROLE
- Strategy, Creative, Content, Digital, Video
As a franchise owner, Eric Heipel, contacted Moxie Creative seeking advice to market his Fresh Coat businesses outside of what Corporate was currently doing. With footholds in both St. Cloud and Maple Grove communities, we knew an integrated campaign would move the needle.
With a strong reputation of quality and exceptional customer service, Fresh Coat is committed to spreading their message of Painting Done Right through traditional and non-traditional marketing strategies.
Our integrated marketing campaign included monthly email blasts, curated social media content, video testimonials and digital billboards. These combined efforts increased the visibility of Fresh Coat Painters in their respective markets and grew their clientele during their busy season.
